Vice Cream
I’m a sucker for cute ’50s Americana, so when I noticed a beautiful ice cream van in the latest issue of Vice magazine, it was like a 99-fuelled sugar rush – only much healthier.
The van appears in a strangely moving collection of snaps by photojournalist James Ball. ‘Bring Me Sunshine‘ captures the modest resurgence of Morecambe – a quintessentially English seaside town – in 22 splendid shots.
The ice cream van in question is owned by Kate Drummond, a graphic designer (hence the sexy menu, above). You’ll find the Sunset Ices van next to the Midland Hotel; you can’t miss it – it’s the one with the slogan (and this is the masterstroke) everyday is like sundae.