Slightly Askew

Bye Bye Norwich Union

Friday, January 2nd, 2009

[youtube:http://www.youtube.com/watch?v=iwmbmJ_WqAU]

Sometimes a change of name is a chance to show the world who you’ve always wanted to be.

And sometimes it’s just a chance to adopt a meaningless palindrome because a marketing consultant told you having a name that included a city in the UK probably wasn’t a good idea for global domination.

The tiresome pursuit of excellence strikes again.